Cosmetics market in China: How consumer preferences are evolving and what trends are emerging

In 2023, China’s cosmetics market surpassed RMB 517 billion, recording a healthy 6.4% growth over 2022. With sustained interest in beauty, appearance enhancement and skin health, the market is projected to reach RMB 579 billion by 2025. China’s cosmetics market, which comprises of skincare, makeup, and other products used to enhance or alter one’s appearance, […]